ioLeucine Debuts with 160% Greater Bioavailability Consumers are more discerning than ever before and demand products that deliver optimized performance. With this new focus, leucine has skyrocketed in popularity both as a standalone product and as an added boost to other nutritional supplements including protein powders....
io naturally fixes plant protein’s low bioavailability Choosing the best protein powder has always been an exercise in compromise for consumers. Animal-based proteins provide the highest quality nutrition but their production can be harmful to the environment. Dairy production alone is still responsible for 3% of...
Supported by John Cena, ioWhey Protein launched at Walmart by Performix. ioWhey Protein, the leader in protein bioavailability, has officially launched in Walmart stores throughout the United States. In partnership with Performix, ioWhey Protein is proud to be supported by John Cena as it continues to...
ioWhey Protein, the leader in protein bioavailability, is transforming how consumers feel about supplement companies and the products that they use. Brands using ioWhey Protein observed 55% greater social media engagement for their io posts than for posts featuring other products, including over 68% more...
Plasma Nutrition is excited to have been named Startup of the Year at the 2019 NutraIngredients USA Awards, sponsored by Dupont. The NutraIngredients USA Awards is the premier awards program in the United States recognizing innovation and leadership throughout the food and nutrition industry. The...
Plasma Nutrition ioWhey, the market leader in protein bioavailability, is now available as certified USDA Organic. Brands looking to deliver high quality organic products to their customers can now benefit from the increased absorption found only in ioWhey Protein. Available with an Accredited Certifying Agent...
Plasma Nutrition has been chosen as one of three finalists for Startup of the Year at the NutraIngredients USA Awards, sponsored by Dupont. Plasma Nutrition was selected as a finalist thanks to the strong commercial and clinical success with ioWhey Protein, as well as the...
Plasma Nutrition ioWhey is now available as NSF Certified for Sport, continuing the company’s commitment to the highest quality ingredients for all customer goals. NSF International’s Certified for Sport program builds on the dietary supplements standard and helps athletes make safer decisions when choosing sports...
Plasma Nutrition is pleased to announce that Benoit Turpin has joined the team as Vice President of Business Development. In this role, he will focus on developing the business for ioWhey Protein and expanding Plasma Nutrition’s global reach. Benoit comes to Plasma Nutrition with over...
Plasma Nutrition, the market leader in bioavailability technology, announced the publication of a major study demonstrating that Ingredient Optimized technology significantly improves the bioavailability of whey protein. The research shows that ioWhey protein improves absorption for leucine, as well as for both BCAA’s and EAA’s...