Press

Supported by John Cena, ioWhey Protein launched at Walmart by Performix.  ioWhey Protein, the leader in protein bioavailability, has officially launched in Walmart stores throughout the United States. In partnership with Performix, ioWhey Protein is proud to be supported by John Cena as it continues to...

ioWhey Protein, the leader in protein bioavailability, is transforming how consumers feel about supplement companies and the products that they use. Brands using ioWhey Protein observed 55% greater social media engagement for their io posts than for posts featuring other products, including over 68% more...

Plasma Nutrition is excited to have been named Startup of the Year at the 2019 NutraIngredients USA Awards, sponsored by Dupont. The NutraIngredients USA Awards is the premier awards program in the United States recognizing innovation and leadership throughout the food and nutrition industry. The...

Plasma Nutrition ioWhey, the market leader in protein bioavailability, is now available as certified USDA Organic. Brands looking to deliver high quality organic products to their customers can now benefit from the increased absorption found only in ioWhey Protein. Available with an Accredited Certifying Agent...

Plasma Nutrition ioWhey is now available as NSF Certified for Sport, continuing the company’s commitment to the highest quality ingredients for all customer goals. NSF International’s Certified for Sport program builds on the dietary supplements standard and helps athletes make safer decisions when choosing sports...

Plasma Nutrition, the market leader in bioavailability technology, announced the publication of a major study demonstrating that Ingredient Optimized technology significantly improves the bioavailability of whey protein. The research shows that ioWhey protein improves absorption for leucine, as well as for both BCAA’s and EAA’s...