ioWhey Boosts Customer Engagement 55%

ioWhey Boosts Customer Engagement 55%

ioWhey Protein, the leader in protein bioavailability, is transforming how consumers feel about supplement companies and the products that they use. Brands using ioWhey Protein observed 55% greater social media engagement for their io posts than for posts featuring other products, including over 68% more video views. When your customers see results, you do too.

Customers are more discerning than ever. They want products backed by science that truly enhance their daily lives, meeting the needs of their various health and wellness plans whether that means keto, organic, reduced-calorie or just a simple high protein diet. And they want it all with a clean label. Contact us to find out how you can give your customers the products they really want with ioWhey Protein.

Customer engagement was demonstrated in an analysis looking at 18 months of intrabrand Instagram posts comparing those featuring ioWhey to its next closest chronological post not using Ingredient Optimized technology.

About Plasma Nutrition

Plasma Nutrition is a tech startup with the mission to unlock the full potential of the food we eat to improve health outcomes. Plasma Nutrition’s ingredient processing technology, called Ingredient Optimized┬« (patent pending), includes a specifically-designed hardware platform and an innovative food transformation process used to create ioWhey Protein, a leader in protein bioavailability.

For more information please visit or contact Chris Flynn-Rozanski.

Email: [email protected]